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    Lessons Learned

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    Wow! After a fabulous weekend watching all the amazing sport, including the incredible Jordan Speith at The Masters, it has been an equally action packed week with SOS visits to Royal Eastbourne, Royal Ashdown Forest and Beaconsfield Golf club. Take this combined with meeting lots of visitors to our SOS flagship store this week from […]

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    Easter Monday….just what did the Easter Bunny bring this weekend!

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    It may have taken a while but the sun has decided to shine today and as I take my lunch break on the terrace at CGC enjoying a lime & soda together with one of Phil’s ‘specials’ an open smoked salmon, cream cheese and rocket bagel ..naughty but SO nice  ( and surely fractionally better […]

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    SOS on the Slopes

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    At the end of last week we swopped our golf clubs for Skis and with just a handful of well chosen golf pieces we set about testing the theory that our clothes can be worn anywhere and fulfil any purpose…..well almost!! On the plane in #Ecco golf street shoes( black patent) – perfect multipurpose shoes […]

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    A Day in the life….

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    This week we have been changing places at work! To grow as a business and as a team we think it is important to appreciate everyone’s role. Our SOS base incorporates a nine hole golf course and friendly cafe so today I had the privilege of working with Phil, our fabulous chef! Helping both with […]

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    Man, I feel Like A Woman

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    With anticipation rising in the camp, the team prepared for this year’s spring summer launch of our fashion collections. With the added excitement of our home label the ladies began arriving early and it was certainly clear that we had an enthusiastic audience! The models prepared their first outfits in the dressing rooms as the […]

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    This Girl Can

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    Here at SOS we are all just loving the new campaign from Sport England to get women taking part in sport. It has proved quite controversial with its honest portrayal of who we are and what we enjoy! But I particularly love the REAL feel to it . As a women whose weight and body […]

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    Like a Kid in a Candy Shop

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    We are absolutely loving the new Green Lamb collection just into store. It must because of the influence of Jodie Kidd but the colours and styles have a refreshing style this season. Infact they immediately conjure up balmy days with blue skies and a cool gin& tonic served with a slice of lime. Dotty spots […]

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    What a Treat

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    What a treat yesterday it was to see the sunshine….. and golfers taking layers off rather than putting them on!!. I was also struck by the emerging bulbs around our golf course and excited about the presence of yellow through the forthcoming season. On the high street in ‘Whistles  ‘Mint velvet’  ‘ Pure’ & ‘ […]

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    Six Nations SOS

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    Agghh The Six Nations Rugby, all those gorgeous Rugby players showing us their skills ….. Hey as you can see we are not adverse to the odd game of Rugby at Swing Out Sister, not too sure about the blood or the mud & muscles...

    Golf in Bloom

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    What do stylish golfers want to wear this spring? For many, it is a uniform or stylish ‘Armour’ that will help them battle both the elements of the golf course and the ever changing seasons...

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